Chantal Baer (CH) May 27, 2020 Communication | Meeting

Expert course

Brand and Naming strategy

Companies that call on Chantal Baer see their value increase by an average of 30%.
Indeed, by working on your brand, you introduce new market segments and expand your community
The first step in brand strategy is brand positioning and naming.
The name of your brand should reflect its identity, its positioning, its values.
In order for your brand to cross borders and language barriers, our Expert checks its linguistic and semantic validity for you and ensures its legal creation.
To go even further, Chantal suggests adding the Swiss quality label to your company.
From the brand positioning phase, all of your company’s economic development prospects are considered.
A brand is available!
To start from the perspective of the brand is to open the range of potentialities of radiating almost to infinity. Our Expert can change the game of your business by playing the Brand advantage and earning you points.
Chantal’s mission: to optimize your brand to the maximum of its possibilities. Thanks to digital tools, it leads your company towards a digital transformation to give a new dimension to your business.

Journey of life

A  woman who dares to go further

Born in the Congo to an Austrian mother and a Swiss father, Chantal Baer quickly understood that the only real borders are those that we impose on ourselves and that the field of possibilities has no limits except those of our imagination. .
Woman of letters, she allows herself the transversality of her desires and her skills towards the field of marketing.
Chantal works for large multinationals before creating her own marketing agency in Switzerland: it will be Nomen, which will allow her to combine her skills as a linguist with those of marketing for 10 years.
Very early on, she understood that the future of business lay in the Brand and how to exploit its potential.
A seasoned business woman, Chantal does not forget the efforts and the trials she had to overcome in the business world led mainly by men.
Giving a new dimension to your business also means shaking up codes and freeing yourself from certain shackles.
Chantal Baer is therefore not going it alone. She has surrounded herself with a team of competent professionals, daring women, daring young people, daring to be different